Sayf Sharif

Co-founder of Three Bears Data and OptiMeasure.io.Fractional CDO Helping smaller marketing agencies and growth teams unlock smarter decisions, measurable impact, and new revenue.

Who Am I?

I’ve led profitable analytics, data science, and marketing measurement businesses for agencies, brands, and startups for 20+ years. I’m currently co-founder of Three Bears Data, and in addition I help other teams stand up their own data practices.If you are interested in growing your data and analytics practice at your agency, I can bring my experience to bear, whether you have nothing, or a small team that needs help, I can put you on the right path to leveraging a data practice for growth of your whole business.

What I Do as a Chief Data Officer

I help smaller and boutique marketing and creative agencies build scalable data and analytics practices, in order to help them add better data offerings, win new clients, as well as grow and retain them longer.I can help you build a team, train them to integrate best in class data and analytics practices, and elevate your value including Data Strategy, Data Foundations, as well as Data Value.

Who Do I Help?

Boutique marketing or creative agencies (10–100 people) who are looking not only to grow their business, but to build a better moat around their current client base through the use of Data and Analytics practices.Founders, COOs and CFOs, who are regularly frustrated by unclear ROI from their teams and a lack of foundational data.Teams who are ready to mature to a real data strategy, and get out of the weeds to provide real value to their clients, customers, and organization.

How It Works

Audit
First, I work with you to understand your current team and setup, as well as your problems, and the needs you have.
Design
Next, I'll design for you a strategy to build your data practice, whether that is to train your existing team, help you hire the right one, as well as what you need from a Data Foundation, to get your practice moving.
Activate
Lastly, we move into our fractional engagement where I work with you and your team on a weekly basis, to advise, direct, and ensure that you are building value for your customers and clients.

Contact Me!

Let me know how I can help you build your data practice!